A reliable name in permanent magnets, built over two decades
Company Profile
Founded in 2005, Shenzhen Hongyu Magnet Industry Co., Ltd. is a magnetic materials manufacturer integrating R&D, production and sales. Headquartered in Shenzhen, Guangdong, a city known for its convenient transportation and prosperous trade, the company has grown steadily for more than 20 years, establishing three production bases in Dongguan, Huizhou and Ningbo, together with a dedicated international trade department serving customers worldwide.
Hongyu employs over 260 professionals, including more than 20 R&D engineers and 30 QC specialists. The three production bases cover a total site area of about 20,000 m2 with approximately 15,000 m2 of buildings, housing 234 sets of production equipment and more than 30 sets of testing instruments. The annual production capacity exceeds 2,000 tons, with an annual output value of about RMB 200 million. The company is certified to ISO 9001 and IATF 16949, and products are SGS-tested to comply with RoHS, REACH and other safety and environmental standards.

What we make
Our main products cover sintered NdFeB, bonded NdFeB, hard and soft ferrite, SmCo, AlNiCo and rubber magnets, as well as magnetic assemblies such as magnetic grids, bars, plates, rubber-coated pot magnets and magnetic couplings. They are widely used in permanent magnet motors, wind power, new energy vehicles, industrial automation, electronics and acoustics, medical equipment and mining equipment, and are exported to more than 50 countries and regions.

Corporate Culture
With integrity as our foundation, innovation as our driving force and win-win cooperation as our goal, Hongyu is committed to becoming your reliable partner for permanent magnet materials and solutions.
Corporate Vision
Professional permanent magnet material system supplier
Corporate Mission
Create value for customers heart and soul
Core Values
Integrity, innovation and win-win cooperation
Business Philosophy
Quality comes from precision, quality creates the future
Adhering to the "customer first" philosophy, we provide comprehensive services covering pre-sales consultation, in-process control and after-sales support.
Pre-sales:
our professional sales team provides product consultation and technical support to help customers select the most suitable solution
In-process:
we strictly control production schedules and product quality to ensure on-time, on-spec delivery.
After-sales:
a rapid-response mechanism resolves issues promptly, supported by technical training and product maintenance services.
why choose us
Certifications
The company is certified to the ISO 9001 quality management system and the IATF 16949 automotive quality management system. Products are tested by SGS and comply with RoHS, REACH and other safety and environmental standards.
Sales & Markets
Our products sell well in the domestic market and are exported to more than 50 countries and regions across Europe, the Americas, Asia and Africa. Backed by a well-established sales network and after-sales service system, Hongyu responds promptly to customers worldwide with quality products and services.
Our History
Since its founding in 2005, Hongyu has grown step by step from Shenzhen into a production and service network covering the Pearl River Delta and the Yangtze River Delta:

2005 Hongyu Magnet Industry was founded in Shenzhen, starting its magnetic materials business.
2007 Dongguan factory was established with NdFeB precision machining lines.
2010 Huizhou factory was established, adding ferrite and rubber magnet product lines.
2013 Ningbo magnetic material base was established, expanding injection moulded magnets and assemblies.
2015 International trade department was established to serve overseas markets.
2017 Shenzhen headquarters was established, overseeing R&D and global sales.
2018 Dongguan factory was relocated and expanded to 9,000 m2 of buildings.
2021 Combined annual capacity of the three bases exceeded 2,000 tons.
2022 Products were exported to more than 50 countries and regions.
2024 Production and testing equipment were fully upgraded with automation.
Production Bases
Headquartered in Bao'an District, Shenzhen, Hongyu operates three production bases with a total site area of about 20,000 m2. The Dongguan base (approx. 9,000 m2) specialises in NdFeB precision machining and surface treatment; the Huizhou base (approx. 6,000 m2) focuses on hard ferrite and rubber magnets; and the Ningbo base (approx. 5,000 m2) produces injection moulded magnets and magnetic assemblies. Standardised workshops and automated lines ensure stable supply and fast delivery. Staff dormitories, basketball courts, table tennis tables and fitness facilities provide a comfortable living environment, supported by a stable and experienced workforce.

DG
Dongguan · ≈9,000 m²
NdFeB precision machining and surface treatment.
HZ
Huizhou · ≈6,000 m²
Hard ferrite and rubber magnets.
NB
Ningbo · ≈5,000 m²
Injection moulded magnets and magnetic assemblies.

Production Equipment
With 234 sets of production equipment, the main machines include:
|
No. |
Equipment |
Qty |
Application |
|
1 |
Fully automatic slicing machine |
50 |
Slicing magnet blocks into blanks |
|
2 |
Multi-wire cutting machine |
6 |
Precision cutting of slices and irregular shapes |
|
3 |
Surface grinding machine |
36 |
Grinding to final flatness and thickness |
|
4 |
Centerless grinding machine |
10 |
Outside-diameter grinding of rings and cylinders |
|
5 |
Heavy-duty grinding machine |
12 |
Grinding of large-size blocks |
|
6 |
Square-to-round grinding machine |
6 |
Turning squares into discs and edge grinding |
|
7 |
Instrument lathe |
8 |
Turning and boring of small components |
|
8 |
Chamfering machine |
14 |
Edge chamfering and deburring |
|
9 |
Fully automatic drilling machine |
12 |
High-precision hole drilling |
|
10 |
Semi-automatic drilling machine |
14 |
Batch drilling of standard holes |
|
11 |
Automatic hollowing machine |
6 |
Internal hollowing and counterboring |
|
12 |
Automatic hole-sleeving machine |
8 |
Countersunk and pilot hole machining |
|
13 |
Bench drills |
28 |
Support drilling and tapping |
|
14 |
Magnetizing machine |
10 |
Axial, diametric and multi-pole magnetising |
|
15 |
Sheet sorting machine |
14 |
Magnetic performance sorting and grading |
|
Total |
234 sets |
15 machine types |
Workshop photos








Quality Control
"Quality comes from details." Hongyu operates a complete quality control system in strict accordance with international and industry standards. From incoming material inspection to finished product shipment every step is controlled, and a new generation of testing instruments tracks the whole process to keep every batch stable and reliable.
|
No. |
Instrument |
Qty |
Application |
|
1 |
Magnet property tester |
3 |
Full Br, HcJ and (BH)max measurement |
|
2 |
Fluxmeter |
5 |
Flux and magnetic moment verification |
|
3 |
Gaussmeter |
11 |
Surface field strength inspection |
|
4 |
Projector |
4 |
Dimensional and geometric tolerance check |
|
5 |
Physical property tester |
2 |
Density, hardness and flexural strength |
|
6 |
XRF spectrometer |
1 |
Composition and coating analysis |
|
7 |
High-low temperature chamber |
2 |
Temperature performance verification |
|
8 |
Salt spray chamber |
2 |
Coating corrosion resistance test |
|
Total |
30 sets |
8 instrument types |
Testing instruments

Magnet property tester

Fluxmeter

Gaussmeter

Projector

Physical property tester

XRF spectrometer

Temp chamber

Salt spray chamber
Core Products
Hongyu supplies sintered NdFeB, bonded NdFeB, hard and soft ferrite, SmCo, AlNiCo, rubber magnets and various magnetic assemblies, with complete performance grades and a full range of specifications.
- NdFeB permanent magnets (core products): extremely high energy product and coercivity, widely used in new energy vehicles, wind power and industrial automation. Grades N35-N52 across seven temperature series (N, M, H, SH, UH, EH and AH), working temperature ≥-40 to 230 °C.
- Shapes and sizes: discs, rings, blocks and trapezoids from Ø1 to Ø150 mm, plus tiles, sectors, rhombuses, cones, T-shapes, runways and countersunk holes to customer requirement.
- Surface coatings: white zinc, black zinc, Ni-Cu-Ni, nickel, gold, silver, copper and epoxy, to suit different working environments.
- Magnetization directions: axial, diametric, multi-poles on the OD, radial multi-poles and Halbach, magnetised according to customer requirements.
- Hard ferrite magnets: high remanence, high coercivity and excellent cost performance for motors, loudspeakers and magnetic separation equipment.
- Soft ferrite materials: low loss and high permeability for transformers, inductors and filters, supporting the miniaturisation of electronic products.
- SmCo and AlNiCo: excellent temperature stability and corrosion resistance for high-temperature, harsh and dimensionally demanding applications.
- Rubber magnets and assemblies: grids, bars, plates, injection moulded magnets, rubber-coated pot magnets, salvage magnets, magnetic gears and couplings, all customisable to drawing.
Product Application
|
Application |
First choice |
Alternative |
Key considerations |
Typical grades |
|
Motor & drive |
Sintered NdFeB |
Ferrite; SmCo |
NdFeB for compact high power; ferrite for low-cost appliances; SmCo for high temperature |
N35SH~N45UH (arc); Y30H-1/Y33; 2:17 M/H |
|
Automotive & EV |
Sintered NdFeB (SH/UH/EH) |
SmCo |
150-200 °C needs high coercivity; coating must pass salt spray |
N40SH~N42EH |
|
Wind power |
Sintered NdFeB |
SmCo (hot nacelle) |
Large arc segments; coating plus overcoat; high HcJ against armature reaction |
N38SH~N42UH |
|
Acoustics |
Ferrite (economic) / NdFeB (compact) |
- |
Round ferrite is cheapest; TWS and micro speakers use thin NdFeB discs |
Y25/Y30 rings; N35~N48 discs |
|
Home appliances |
Hard ferrite |
- |
High volume favours cost; wet-pressed anisotropic arcs for efficient motors |
Y30 / Y30H-1 / Y33 |
|
Separation & holding |
Sintered NdFeB |
Ferrite (economic) |
Holding force depends on area and air gap; Zn/Ni anti-rust |
N35~N52 blocks / discs |
|
Sensors & instruments |
SmCo (low drift) / AlNiCo (meters) |
NdFeB |
SmCo LTC where drift matters; AlNiCo for high-flux moving-coil |
SmCo5 / LTC; LNG36~LNG44 |
|
High temperature (≥250 °C) |
SmCo |
AlNiCo |
2:17 H/HT for 250-500 °C; AlNiCo to 450-550 °C needs a high load line |
2:17 H/HT; LNGT series |
|
Micro motors & encoders |
Bonded NdFeB |
- |
Multi-pole rings moulded in one step; radial or skew magnetisation |
CMN-6~CMN-12 |
|
Flexible holding & sealing |
Rubber magnet |
- |
Die-cut to any shape; PVC or adhesive; temperature limited by the binder |
Gs-10~Gs-12BH |
|
Magnetic assemblies |
NdFeB plus structure |
SmCo (high temp) |
Salvage magnets, coated chucks, gears and couplings built to drawing |
per assembly |












Your reliable partner in
permanent magnet materials.
Send us your drawing and duty conditions - Hongyu's engineering team will recommend the right magnet grade,
coating and magnetisation for your application.
